less and fewer - the difference
 
Use less when referring to a single item.
Use fewer when referring to more than one item.
 


Writers often misuse the words less and fewer. The word less should be used for a single item (e.g., less time, less space). The word fewer should be used when there is more than one item (e.g., fewer mice, fewer omissions).

Examples:

There is less cheese on this plate.
(The word cheese is singular.)

There are fewer pieces of cheese on this plate.
(The word pieces is plural.)

There are less pigeons in Trafalgar Square than there used to be.
(should be fewer pigeons)

In the future, there will be less coins in circulation.
(should be fewer coins)

Fewer people will vote in the forthcoming elections.
 
 
Select the correct version:



 
 

 
ADOPT THE RULING!

Many people consider this ruling outdated.  It is certainly not well observed by some large reputable companies. For example:
 


less bags (fewer bags )
Asda (Wall*Mart) poster


less napkins (fewer napkins )
Starbucks


less emissions (fewer emissions )
Volvo

Grammar Monster advises that you play it safe and adopt the ruling. Using less incorrectly may irk your readers. Using fewer correctly will showcase your grammar skills.

Are the adverts above wrong?  Grammar Monster decides in Grammar Court.

 

See also:

Are collective nouns singular or plural?
Singular or plural verbs after prepositional phrases (e.g. a box of tapes)
List of easily confused words